The Fish Schtick.
"Sandwich Lab" may be one of the most-oft repeated phrases in my blogging life. This month's Sandwich Lab special (temporary addition to the sandwich menu) is a curious sandwich called the Fish Schtick.
Assembled on a haus ciabatta roll, it is composed of Traditional Smoked Atlantic Salmon, tomato, cornichon pickle, lettuce, mayo, and lemon pepper. It has a bright, complex, yet cohesive harmony of flavors tied together by the smoky goodness of our salmon.
The Fish Schtick accounts for about 2% of our sandwich sales during its time on the menu, which is nothing to shake a schtick at.
The months ahead will feature a Lake Superior Lake Trout-salad sandwich, and a smoked Andouille sausage, chevre, and green apple sandwich. Stay hungry, because all of these Sandwich Lab specials get you two stamps on your sandwich card. Now that's value!
We have the hardest working production crew in town!
Okay, this may not be strictly true—I didn't do any research—but hear me out: I checked in with our team of roughly five smokers about their life in the basement, and found out that they've been putting in hours—working double shifts, sometimes triples, and the occasional overnight—but that was only after some prying on my part.
Their first answer to my inquiry about life in the basement: "It's pretty chill!"
How's that for a winning attitude? This is the energy we need to take with us into the rest of 2019.
We had a span of 11 days that would have blown my mind when I started at NWS.
And I was on vacation the whole time.
When I began working at our humble deli, there was tangible excitement any time our daily sales were above $5,000. I'm pretty sure $9,000 in sales would have merited a pizza party, popping Champagne corks (or vigorously-shaken LaCroix cans), and maybe even some light screaming.
While I was out of town, our average daily sales were closing in on $10,000, even on days that we closed early, due to holidays and our Sunday hours. For eleven days.
We're really glad you all like us so much.
We love you forever!
See you next time on 5 Things™.