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5 Things: Leap Day Eve 2020

Welcome back, friends and foes alike, to our weekly dish. Due to some time mismanagement, this week’s 5 Things™ will be an exercise in speed-blogging, and is brought to you by fish oil capsules, two bags of this tea, and Patricia’s Chocolate Chip Cookies.

You certainly have a busy Friday ahead of you, whether it’s a day at work, a promise you’ve made, or just 100% doing you, so without further ado, here’s the goods.

We’re hiring again.

A few folks moved to Seattle, a handful of us have enjoyed vacations, and the weekends (plus select weekdays) have been busier than anticipated, and as such, we’ve come to find some spots that need filling in our fairly barebones operation.

If you’re looking for part time deli or dishing work (12-20 hours to week, which will grow into more hours closer to Summer) at the coolest spot in Duluth, shoot Greg (our H.R. guy) a résumé at greg@nwsmokehaus.com or drop one off in the deli. We’re especially looking for weekend availability at this time.

Benefits include competitive wages with annual raises, a free meal with every shift*, a sweet employee discount, cool coworkers, lots of snacks (y’know how I’m always talking about the fun new food I get to eat—this blog barely scratches the surface), and much more that doesn’t fit into my speed-writing regimen.

*Easily one of the best parts of working for this company, as you may come to discover.

The All Things Traditional sale is coming to a close.

Tomorrow (2/29/20) is the final day of our 10% off mail order sale on any item featuring Traditional Smoked Atlantic Salmon.

The discount is applied to your pre-shipping cart, and is not tied to orders shipped during the sale dates. Plan ahead for your Trad-loving friend’s birthday, or a holiday of your choice, and save money by placing your order before midnight on Saturday.

Cajun Finn shirts are going on sale!

For the entirety of March, our Cajun Finn t-shirts are $15! That’s $5 off! Best purchased in multiples, so you and the squad can match, these shirts (and all of our merchandise) get you a lifetime 10%-off when you shop in our deli while wearing them.

You read that correctly—stroll into our deli carrying an NWS tote, wearing a hat or T-shirt, and get 10%-off at the register. Forever. Word of mouth advertising (and the odd television spot, and magazine feature) built our deli into what it is, so consider it a token of our gratitude for your marketing help.

A handful of designs that live right by my “desk”

New merchandise is in development.

This coming Monday, the marketing team and any staff who have ideas, are meeting to design and pitch the next wave of Smokehaus swag. From what I’ve heard, people have already put in a bunch of work on their designs and ideas, and within the next few months, we’ll be seeing some awesome new merch in the deli. That’s in addition to an awesome piece of Duluth Pack-made Smokehaus gear that we’ll be introducing to the world right before Summer.

New and exciting ways to snatch that 10%-off discount are forthcoming.

What type of NWS apparel have you always wanted? Let us know in the comments.

New meat snacks are also forthcoming!

Yesterday, I had the pleasure of sampling a tester batch of Maple Bacon Jerky and Hot Dogs (I don’t know how we’re branding them yet, so I just capitalized the first letters).

For now, I will just say that both of those meat snacks were already quite tasty—even in these early stages—so I can’t wait for the rest of you carnivores to try them.

Keep your eyes on our social media platforms and we’ll let you know the day they appear in the deli.


Speaking of the deli, I’m just about due for an opening shift there. Enjoy the photos that Zac adds to this blog, and have a pleasant rest of your day.

We love you forever.

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5 Things: February 14th, 2020

Welcome back to 5 Things™! We have so much to tell you about.

Everyone is sick, injured, or on vacation.

Business slows down in the post-holiday winter season. This makes it an excellent time for our staff to plan vacations, and most who do have no trouble getting that time-off approved.

But what happens during all those overlapping vacations when the remaining folks start dropping due to midwinter illness and injuries?

This is the photo I use when I’m not sure what kind of photo I should use.

Apparently, we handle it just fine. The 3rd-floor office-dwellers swoop in to run deliveries. The delivery and deli staff chip in to make sure prep is complete on time. The sandwich makers flip that switch that turns them from sandwich-making humans into sandwich-making machines.

This is a public shoutout to our staff, who rock even in the most barebones arrangements!

Turkey jerky is now available.

We’re at the height of our experimentation phase, and I’m loving it. The latest in our line of jerky is made with Ferndale Farms turkey, seasoned with Tamari soy sauce, maple syrup, and Sambal Oelek. It’s simple in execution, but has great complexity in its flavor.

It’s just a little bit sweet at first, with a growing heat that gently lights up your whole mouth, and while that is setting, the smoky flavor and the inimitable taste of turkey set in—it’s a comparable experience to the pleasure of eating the Cedar’s Secret sandwich. It’s just tough enough to trigger your carnivorous tearing and gnawing instincts, but easily chewed.

But as much as I have to say about it, you’re just going to have to find out for yourself.

The smoked Ferndale Farms turkey jerky is available for $16/half-pound in our deli. Why price it by the half-pound? Because a half-pound goes a long way!

Smoked salmon jerky is a success!

People are loving our sockeye jerky. Even during this slower time of the year, the batches we make are selling out at a steady pace, and we’ve received glowing reviews from the folks who have sampled and/or purchased it. Do yourself a favor and—at the very least—ask us for a sample next time you’re in. We’re steadily upgrading our jerky production equipment as we go, so it now comes in larger, more even strips, but here’s some eye candy of the early sockeye jerky.

Our sockeye jerky is seasoned with fresh ginger, fresh garlic, lemon juice, Tamari soy sauce, Sambal Oelek chili paste and Shio Koji. Yum.

Smoked sockeye jerky is available in our deli for $20/half pound.

NWS smoked fish coming to Coastal Seafoods!

Twin Cities and Metro Area folks, this news is directed right at you: Coastal Seafoods, in Minneapolis and St. Paul, will be carrying a selection of our Smoked Atlantic Salmon—Traditional, Dill, Black Pepper & Coriander, and All-Season Fillets!

Our excitement over this is two-fold: First, we’re happy to extend our influence to the Twin Cities, and second, we’re really into what Coastal Seafoods is doing.

There’s probably a few more folds and facets to our excitement—including the Minneapolis location’s proximity to United Noodles, another of our favorite food markets—but let’s not go overboard.

If you’re reading this blog on the day it was published, definitely call either location to check on availability, but it should be in stock as of this weekend.

Lola, the hibiscus, is thriving!

Lola—who was only recently named—joined the cast of DeWitt-Seitz marketplace characters in Summer 2018, flowering beautifully on our patio seating area. After that, however, all bets were off: Duluth’s climate is not ideal for hibiscus, hardy as they are.

We all rooted for Lola as she continued to struggle through the following year-and-some-change, but it wasn’t until Flo began rigorous, regimented care of our dear hibiscus—naming her in the process—that she truly began to thrive.

Now Lola is spritzed with water three times a week, and has a prime sunlight location in our office, which will only improve in our new office.


Happy Valentine’s Day! We love you forever!

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5 Things: All Things Traditional

All of February, we’re running a 10%-off mail order sale on all Smoked Traditional Atlantic Salmon products, including A Hygge Box.

Instead of regaling the release of four new sandwiches, and the return of two sandwiches, or blathering about the ongoing emptying of our office, we’ll let this week be a self-guided tour. Follow the links to explore the world of Smoked Traditional Atlantic Salmon—an item that consistently hangs at the top of our bestsellers list.


In other news: Yesterday, your friendly neighborhood blogger had his first bite of The Pack Lunch—the premier sandwich of our upcoming collaborative relationship with our own friendly neighbors at Duluth Pack—and it is really good! Haus rye, with horseradish mayo, a quarter-pound of Corned Bison, cornichon pickles, red onion, maple syrup, and lettuce comprise this perfect trailside sandwich, which will be launched alongside an awesome new Duluth Pack-designed Smokehaus tote bag. Expect a launch date sometime shortly after the ides of March.

In similar fashion, an as-of-yet unnamed smoked fish sandwich will be arriving around the same time. A lovely supporter of the Boundary Waters won the naming rights in the Friends of the Boundary Waters auction last year. We can’t wait to see what sort of name they come up with!

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Sandwich Lab: Returning Sandwiches—The Wagner and the Sebu-Chan

In 2019, we shared nine unique Sandwich Lab creations with you, as monthlong specials. In November, when the Lab reconvened, everyone in attendance ranked those nine sandwiches—after which, the rankings were compared by the sales percentages of each sandwich in what I like to imagine was a highly scientific process.

After all the results were calculated, there were two outliers—sandwiches that excelled in the eyes of our staff just as much as in their popularity amongst our patrons.

So we thought, “Hey! Let’s bring them back for a victory lap.”

I present to you: The Wagner and The Sebu-Chan, with brief commentary from their creators.

The Wagner

Read the full-story here.

Leif says: “The Wagner is a very saucy sandwich in every way! It’s kind of a condiment explosion.”

Ned says: “Try it with Black Pepper & Coriander salmon for extra style-points.”

The Wagner with Beef Pastrami—not pictured: the Wagner with Smoked Turkey

The Sebu-Chan

Read the full story here.

Sebastian says: “I don’t know what to say about it, just make something up!”

Ned says: “Share a bite of the gravlax with your cat! Cat’s can have a little cured salmon* as a treat.”

*Your blogger advises against sharing the onion and scallion cream cheese with your cat due to their toxicity to cats, and against sharing the cucumber because cats are terrified of them.


The Wagner and The Sebu-Chan rejoin our menu Monday, February 3rd, alongside the four new Sandwich Lab specials: Alþings Considered, the Salmon Melt, the Sorta-Torta, and the Catbus. Are you excited? We sure are!

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5 Things: January 31st, 2020

Here we are, already one-twelfth of the way through 2020. It’s going by so quickly. Let’s not tarry: Here’s a snapshot of our week:

Eric’s been out of town (and will be for a bit longer).

Beyond being a great boss/leader/guru, Eric is a family man. While he’s been down in Iowa, helping out with family things, we’ve been doing our best to just hold it together. Eric, if you’re reading this, we miss you!

In his element; in his favorite shirt.

We’re rearranging our sandwich menu.

The sandwich menu is verging on out of control—and we’re adding eight sandwiches to it within the next two months, including six next week. With that in-mind, our amazing illustrator and creative director, Flo, has been out of the (extremely distracting) office all week, re-hand-painting (and color-coding) a large portion of the menu.

The Smokehaus wouldn’t be the same without Flo’s amazing eye for food-styling, design and illustration. Thank you, Flo, for everything you do!

A few Flo fishes

Hannah and Andy have been emptying out the 3rd-floor office.

All the walls on the left hand side (pictured below) are coming down, and being replaced with more cooler space—and maybe a desk for Andy—while the rest of us cram into the new office space, at least until the renovation is complete and equilibrium is attainable.

Here’s a short pictorial tribute to this office:

Walkie-talkie codenames.

Apologies to everyone else who has to live with us in the DeWitt-Seitz Marketplace—we are the weirdos walking around the building with walkie-talkies, making up codenames like “Cougar,” “Meltdown!,” “1225,” and “Hot Snake,” to communicate with each other while we transition between office spaces.

If you run into us in a crowded elevator, it’s okay to look away and pretend we’re not there. We understand.

Codename: Leify Greenz

Sub-list: What I would bring to the game day celebration.

Maybe you love the sport and maybe you just love the food—Either way, enjoying time with friends and family is never a bad thing. You’re spending your time on a deli and smokehouse’s blog, so you likely have a decent handle on setting up a snack table, but you might be looking for something special (or easy—or both) to take your game day snack table to the next level. Well, we’ve got options.

My recommendations, based on what we currently have in-stock:

All-Season Fillet

Let’s face it: smoked salmon is what we’re known for. The All-Season is our ultimate party favor—all the flavors so no-one feels left out; easy to prep (we’ve even got card with helpful instructions in our deli); food for fingers, forks, or your favorite crackers. One fillet is probably enough for everyone at the party to get a chance to enjoy it.

Salumi

Thin-sliced dry-cured meat—packs a lot of flavor into each bite and goes a long way. Right now we have Salamini, Saucisson Sec, and Spanish-style Chorizo in spades.

Snack Sticks

Whether you keep them full-length or cut them up into itty-bits, these snack sticks are guaranteed to please, for any palate—Bison Buddies have a little bit of kick, Big Jims remind me of ground beef and taco seasoning browning on the stovetop, Royale With Cheese are a bacon-cheeseburger in a stick, and Smoked Salmon Sticks are made with delicious sockeye salmon and tied together with buttery goodness.

The Usual Suspects

Two delicious hausmade cheese spreads and an exquisite salmon spread—just dip in your knife or cracker, then place immediately in mouth.

Cheese Spread

Honestly, our entire cheese selection is a fairly safe bet, but this spreadable cheddar is guaranteed to appeal to everyone.


That’s all for now! See you next week. If you’re still itching for more NWS content to imbibe, check out this week’s series of Sandwich Lab blogs.

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Sandwich Lab: The Catbus and The Sorta-Torta

The two Sandwich Lab specials we’ll be talking about today share a common thread—attempts at encapsulating favorite food experiences using the ingredients readily available at our deli. One to a savory Japanese pancake, the other to a staple of Mexican lunch menus.

Emma and Patricia have each come up with creations that blend components we’ve had all along into sandwiches that stand out from our other offerings. Without further ado, let’s take a closer look at The Catbus and The Sorta-Torta.

The Catbus

The Catbus is an okonomiyaki-inspired sandwich that’s named after an iconic Studio Ghibli character, and as such, it is pure Smokehaus sandwich menu in intention and execution: an attempt to recreate a favorite food experience with ingredients we have on-hand, paired with a pop-cultural reference for a name.

Okonomiyaki, a savory Japanese pancake sometimes referred to as “Japanese pizza,” translates to “grilled as you like it.” Haus-baked Prince Myshkin rye bread, toasted alongside red onion and kimchi, dressed with mayo and sriracha, and garnished with cilantro is undeniably how we like it: simple, savory (prepare to come face-to-face with the subtle power of fish sauce), and just a little spicy.

The Catbus joins our menu on Monday, February 3rd, alongside Alᚦings Considered, the Sorta-Torta, and the Salmon Melt.

The Sorta-Torta

The Sorta-Torta is a bright new addition to our sandwich menu. Between the slices of Spanish-style Chorizo, fresh jalapeño, sriracha, and black pepper, there’s plenty of spice to wake up your taste buds, with hausmade cumin slaw, mayo and cheddar cheese to balance the scale.

This sandwich is like no other on our menu, and that’s just how Patricia planned it.

Spending many of her years on this planet in the Twin Cities, around plenty of places that offered fantastic tortas, she wanted to see what she could use around the Smokehaus to recreate that experience. A few standard torta ingredients are absent or remixed—aficionados will notice the lack of refried beans, and choosing a hero roll over pan francés—hence, the “sorta,” but there’s no need to dwell on what this sandwich isn’t, because it’s tasty as heck.

The Sorta-Torta joins our menu on Monday, February 3rd, alongside Alᚦings Considered, the Catbus, and the Salmon Melt.


Thanks for tuning-in yet again to this series about the upcoming additions to our sandwich menu. We hope you are too—whether you’ll be visiting our deli tomorrow or in a few months, they’ll be here for you.

We’re so dang excited to share all these new sandwiches with you next week, but let’s not forget about the returning favorites from last year’s Sandwich Lab cycle—the Wagner and the Sebu-Chan

WHAT IS SANDWICH LAB?

A STORY PILFERED FROM PAST BLOGS.

*Bum bum*

IN THE DELICATESSEN SCENE, NEVER SHAKING UP YOUR SANDWICH MENU IS CONSIDERED ESPECIALLY HEINOUS. AT NORTHERN WATERS SMOKEHAUS, THE DEDICATED DELI EMPLOYEES WHO INNOVATE ON THE SANDWICH MENU ARE MEMBERS OF AN ELITE SQUAD KNOWN AS THE SANDWICH LAB. THESE ARE THEIR STORIES:

AT NORTHERN WATERS SMOKEHAUS, OUR WORK IS PLAYING WITH FOOD. THAT MEANS SOMETIMES, IN THE LINE OF DUTY, WE STUMBLE UPON AN AMAZING COMBINATION OF INGREDIENTS THAT EVOLVES OVER SEVERAL SHIFT-MEALS INTO A NOTEWORTHY NEW SANDWICH. OTHER TIMES WE UNCOVER A MORE EFFICIENT WAY TO BUILD A SANDWICH, OR WE SWAP AN INGREDIENT ON A CURRENT MENU ITEM. SANDWICH LAB IS AN ANNUAL GATHERING OF OUR STAFF TO REFINE OUR SANDWICH-LINE SKILLS, TO COME TO AGREEMENT ON ANY CONTROVERSIES, AND—THE BEST PART—TO INTRODUCE OUR PET SANDWICHES TO THE GREATER SMOKEHAUS COMMUNITY.
NOTABLE SANDWICH LAB FINDINGS FROM PREVIOUS YEARS INCLUDE THE CEDARS’S SECRET, THE PURPLE RANGE, AND THE PORK LION. LAST YEAR’S SANDWICH LAB HAD SO MANY GOOD SANDWICHES THAT WE COULDN’T DECIDE ON JUST ONE OR TWO TO ADD TO THE MENU, SO WE DECIDED TO GIVE THEM ALL A CHANCE TO SHINE, AS MONTH-LONG SPECIALS.
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Sandwich Lab: Alþings Considered and The Salmon Melt

Sandwich Lab Specials are back! Rather than running monthlong specials like last year, we’re going to bring all the new sandwiches to you at the same time, and keep them around for a while longer. Each one of our sandwiches eventually develops some degree of cult-following, and we want to give these staff-favorite newbies the same opportunity.

Today, we’ll be talking about two sandwiches that share something in common with each other, and with our most successful sandwich model: fish sandwiches. This is the first installment in a series of blogs about the eight sandwiches set to grace our menu before summer, including six new sandwiches—four from the most recent Sandwich Lab, and two collaborations—and two returning favorites from last year’s Sandwich Lab.

Not your average matpakke.

Alþings Considered is based on the open-faced sandwiches Andrew beheld at his bestemor‘s 90th birthday in Stavagner, Norway: rye bread, brushed with cream cheese and topped with gravlax, capers, lemon slices, fresh dill, and other fixings.

After Andrew joined the Smokehaus team, he began trying to recapture the majesty of de smørbrødene, finding the necessary ingredients readily available on our sandwich line and in the prep kitchen.

Andrew’s take on this sandwich begins with two slices of our haus-baked Prince Myshkin rye bread, a few generous swipes of scallion cream cheese, capers, Atlantic salmon gravlax, tomato slices, hausmade quick pickles, and a hausmade Nordic slaw developed just for this sandwich, featuring thinly-sliced cabbage, radish, and lemon, dressed with vinegar and dill.

At the very least, this smørbrød is a reminder that gravlax is amazing. At best, well, you’ll just have to try it for yourself and find out.

And what about that name? How are you meant to pronounce that non-Roman character? I’ll spare you the cursory linguistic and historical lessons, and skip ahead to the answer—it’s a voiceless dental non-sibilant fricative consonant. If that’s not helpful, think of NPR. If that’s still not helpful, there are some clues in this paragraph for you to follow in pursuit of the origin of this name.

Alþings Considered joins our menu on Monday, February 3rd, alongside the Catbus, the Sorta-Torta, and the Salmon Melt.

Speaking of the Salmon Melt

TK, our beloved inventory expert and wine connoisseur, sought to fill an obvious gap on our menu.

In TK’s words, “The tuna melt is one of the best deli sandwiches ever.” While we’ve never been a tuna joint, we have something that compares quite favorably to the average tuna salad: Smoked Salmon Pâté.

TK’s Salmon Melt is a essentially a classic tuna melt, with a hearty portion of our Smoked Salmon Pâté substituted for the tuna salad: Two slices of buttered haus-baked Pullman white bread, toasted alongside cheddar cheese-topped salmon pâté, assembled with a chunky dill pickle/red onion/celery relish.

The Salmon Melt gives our Smoked Salmon Pâté—which itself features the bright and exciting blend of such flavors as lemon juice, horseradish, Cajun seasoning, dill, scallions, and parsley—another context in which to shine, and in unexpected circumstances: served hot.

The Salmon Melt joins our menu on Monday, February 3rd, alongside the Catbus, the Sorta-Torta, and the aforementioned Alᚦings Considered.


Thanks for tuning in to this latest series of product features. Scandinavian fans, please forgive my sloppy attempts at Norwegian linguistic and cultural analysis: I took one semester of Norwegian at St. Olaf College, and my best friend moved to Norway a decade ago—we’re just pretending that makes me qualified.

For more information about Sandwich Lab, please read the copy-pasted details below:

What is Sandwich Lab?

A story pilfered from past blogs.

*Bum bum*

IN THE DELICATESSEN SCENE, NEVER SHAKING UP YOUR SANDWICH MENU IS CONSIDERED ESPECIALLY HEINOUS. AT NORTHERN WATERS SMOKEHAUS, THE DEDICATED DELI EMPLOYEES WHO INNOVATE ON THE SANDWICH MENU ARE MEMBERS OF AN ELITE SQUAD KNOWN AS THE SANDWICH LAB. THESE ARE THEIR STORIES:

AT NORTHERN WATERS SMOKEHAUS, OUR WORK IS PLAYING WITH FOOD. THAT MEANS SOMETIMES, IN THE LINE OF DUTY, WE STUMBLE UPON AN AMAZING COMBINATION OF INGREDIENTS THAT EVOLVES OVER SEVERAL SHIFT-MEALS INTO A NOTEWORTHY NEW SANDWICH. OTHER TIMES WE UNCOVER A MORE EFFICIENT WAY TO BUILD A SANDWICH, OR WE SWAP AN INGREDIENT ON A CURRENT MENU ITEM. SANDWICH LAB IS AN ANNUAL GATHERING OF OUR STAFF TO REFINE OUR SANDWICH-LINE SKILLS, TO COME TO AGREEMENT ON ANY CONTROVERSIES, AND—THE BEST PART—TO INTRODUCE OUR PET SANDWICHES TO THE GREATER SMOKEHAUS COMMUNITY.
NOTABLE SANDWICH LAB FINDINGS FROM PREVIOUS YEARS INCLUDE THE CEDARS’S SECRET, THE PURPLE RANGE, AND THE PORK LION. LAST YEAR’S SANDWICH LAB HAD SO MANY GOOD SANDWICHES THAT WE COULDN’T DECIDE ON JUST ONE OR TWO TO ADD TO THE MENU, SO WE DECIDED TO GIVE THEM ALL A CHANCE TO SHINE, AS MONTH-LONG SPECIALS.
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My Favorite Things™ (December 27th, 2019)

Here it is.

The final 5 Things™ of the year.

We’re going to do something special this time around.

But first, I’m going to mess around with the headings for a bit.

Okay, that’s enough.

Here are My Favorite Things™ that happened this year at NWS. I took a deep dive, noting the moments in this blog that sparked the most joy in me, then tried to whittle it down to five, but was unable. What can I say? I’m a sentimental person. Hopefully, uncut as it is, this list gives you a hint at the sort of year we’ve had at the Smokehaus.

The Adisalad joined our menu.

The Adisalad is New Year’s resolution food: Haus kimchi or sauerkraut, a delicious assortment of pickled vegetables, with fresh cucumber slices, and chopped Marcona almonds over mixed greens and thin-sliced cabbage.

The salad joined the menu in January, and quickly became my lunch break of choice for somewhere around three months—after which I began transposing it into sandwich form, because carbs are great. Among its other noteworthy attributes are its position on our menu as a middle ground between the Ensaladita and the two-meals-in-one-package NWS Salad (in both size and price) and its status as vegan-friendly option (choosing ‘kraut over kimchi).

New Sticks.

When they’re in-stock, Bison Buddies are one of our top-selling items. Eric and the Smokers (not Eric’s band name, but could be) caught wise to this trend and whipped up an assortment of new snack sticks—with future plans to develop more—to please our constituents in search of something quick, easy, and flavorful. The current selection (at full capacity) features Big Jim Hatch Chile beef sticks, Royale With Cheese bacon-cheeseburger sticks, and Smoked Sockeye Salmon Buddies alongside the Bison Buddies. Everyone loves snack sticks!

Smoked Sockeye Sticks aka Salmon Buddies

Patricia made donuts and brought them in to share.

Working at NWS in the Patricia era has been a joy for a handful of reasons—new and exciting cookies, cheddar crackers, pasties, and samples of each new item as they emerge—but the day she brought in a tray of cake donuts she’d made that morning was a favorite of mine. Yes, our dear Patricia just whipped up some cake donuts in her kitchen on a whim.

Patricia’s initial plan was to try a donut Cuban sandwich with our Minnesota Pulled Pork. Though I do not know whether she succeeded in that goal, I do recall making a Northern Donut—yes: a donut with scallion cream cheese and smoked Atlantic salmon. It was not good enough for the menu (and would’ve been far better with our Atlantic salmon gravlax), but I’m not going to lie and say I didn’t enjoy it.

The Sandwich Lab Series.

I can’t believe it took me this long to get to this Thing™. Sandwich Lab (our annual pedantic and artistic gathering in the pursuit of sandwich excellence) easily got a nod in over 50% of the blog content this year. For good reason, too. Last year’s Lab had so many high-quality offerings that we elected to feature them all (in roughly one-month intervals) on the menu.

Since a great deal has already been said about these sandwiches, here’s a list of their names and their ingredients to sate you. And of course you can always follow that hyperlink I just provided if you care to read more.

  • The Breakfast Club – Bagel, scallion cream cheese, smoked turkey, smoked pancetta (crispy), red onion, cilantro.
  • The Wagner – Hero roll, mayo, mustard, smoked turkey or smoked pastrami (unofficial 3rd option: black pepper and coriander salmon), quick pickles, cilantro, sriracha.
  • The Spinderella – Hero roll, mayo, mustard, dill pickle, smoked turkey, salami, red onion, cilantro. Side of scallion cream cheese, for dippin’.
  • The Bloody Mary – Johnson’s Bakery kaiser roll, green olives, chopped dill pickle, summer sausage, smoked pancetta, cheddar cheese, Haus bloody mary mix, tomato, red onion, cilantro.
  • The Wallaby – Haus-baked Prince Myshkin Rye, smashed avocado, lemon pepper, tomato, basil, balsamic vinegar.
  • The Sebu-chan – Haus-baked ciabatta, scallion cream cheese, gravlax, cucumber, tomato, red onion, cilantro, sriracha, lettuce.
  • The Fish Schtick – Haus-baked ciabatta, mayo, lemon pepper, traditional Atlantic salmon, Cornichon pickles, tomato, red onion, lettuce.
  • The Lake Trout Situation – Haus-baked pullman white bread (buttered and toasted), smoked lake trout salad, smoked pancetta crumbles, cilantro. Served open-faced—our take on a New England lobster roll.
  • The G.O.A.T. – Lake Superior Bakehouse bagel, chèvre, crispy sliced smoked andouille, sliced Cortland apple, lettuce.

This porketta photo shoot.

Right around the time we began working in earnest on the cookbook, our creative team had the bright idea of trying to capture the heart of backyard smoking. This behind-the-scenes look at that shoot was one of my favorite Things™ largely because of the captions, but in no small part due to Greg’s rustic charm and bright attire.

This workplace drama.

Posing by porkettas isn’t the only thing Greg-with-two-Gs is good for. He and Leif have had an ongoing struggle for office dominance that has provided high-quality entertainment to anyone who might tune in.

An update:

This corrupted image of Smoked Ribs and Beans.

What better way to commemorate this delicious though short-lived daily special than this odd photograph? Designers, take note: You can now easily extract the exact color palette of our Smoked Ribs free of charge.

Working on the NWS Cookbook.

Bubbling below the surface of everything else going on this year—the strategic expansion and retraction of our menu, the addition of beer and wine (and cider, and alcoholic seltzer) to our deli, all of the new baked goods, and changes in leadership roles—has been a lot of work on the first-ever Northern Waters Smokehaus cookbook.

While there’s still quite a bit of work ahead of us, and the anticipated release date falls somewhere no sooner than Summer 2021, these past ten months of work on the book have been an exciting, sometimes nerve-wracking, ultimately very fulfilling ride.

These new faces.

The new folks who have joined our team have been pretty alright this year.

That’s all for 5 Things™ in 2019! See you next year!

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5 Things: November 15th, 2019

Mail Order season is suddenly upon us. The third-floor DeWitt-Seitz office is already primed for near-optimal success is preparing hundreds of skillfully packed boxes. You know what? This is my first Thing™ this week. Let’s play it again.

Mail Order season is suddenly upon us.

The third-floor DeWitt-Seitz office is already primed for near-optimal success is preparing hundreds of skillfully packed boxes. Any surface that could possibly be repurposed as a work surface is or soon will be.

Storage space is at an all-time premium—we’ve even rented spaces in Proctor, MN and Superior, WI to keep from overburdening our DeWitt-Seitz location.

We’ve brought in seasonal reinforcements, who will be training in on Sunday the 17th, and making our Mail Order Director, Andy’s life way less stressful. It’s a whole thing.

We’ve updated our shipping policies and providers so that we’ll hopefully be turning a profit (albeit small) on each package shipped, rather than losing a little bit of money on each. For our small, family-owned, community-oriented business, this is great news.

We met with our publisher.

On Tuesday, a cohort of those of us involved in producing the first Northern Waters Smokehaus cookbook took a field trip to the University of Minnesota Press‘s office in Minneapolis. We’re honored and excited to be working with the press, and the feeling seems to be mutual. Icing on the cake: the building in which they’re located has very comfortable conference room chairs.

In the wake of that meeting, we’ve developed a plan to methodically comb through the rest of the recipe testing, while polishing the text into something worthy of telling the story of NWS, DeWitt-Seitz Marketplace, and our beloved City and Lake.

While the cookbook itself won’t be hitting shelves any time soon, it’s been 20+ years coming at this point, and it will be a great accomplishment to kick off the next two decades of NWS.

Rush Creek Reserve has returned.

For the uninitiated: RCR is Uplands Cheese Company’s (Dodgeville, WI) Autumn-exclusive, washed rind, raw cow’s milk cheese made with the rich and silky milk that emerges when the cows’ diets shift from Summer pastures to Fall and Winter hay.

The extremely seasonal, small batch cheese is sold in 12oz wheels ($35/wheel) that are intended to be served at room temperature in a single serving. (No worries if you and yours can’t manage that: Just re-package it in its breathable wrap and tuck it in the coldest part of the fridge.)

Maker Andy Hatch has described the cheese as a “savory custard, [which] exudes a very soft, delicate texture with a savory, rich finish likened to cured meat.”

Each wheel of the cheese is hand-wrapped with spruce bark, then aged 60 days before it is shipped off to distributors. For more information on serving—beyond the obvious: serve it on a fine cracker alongside a sparkling or dry white wine—chat with our deli staff.

You don’t want to miss out on this exceptional cheese, and the rest of the delicious offerings—including my personal favorite, the Shepherd’s Way Sogn Tomme—in our grab’n’go case, this holiday season.

The 127th Annual Sandwich Lab is this Sunday night!

On Sunday night at 7 p.m., the best of the best will be assembling to brush up our sandwich-making skills, pitch new sandwich ideas, and just generally have a good time.

Unlike our most recent Sunday night meeting, we’ll be open full business hours (all the way to 6pm) on Sunday. I didn’t realize that there had been so many until we received this official notice from our HR director, Greg:

We’ve smoked a few batches of North Road salmon.

The global salmon market is currently in flux—with causes and effects that extend outside of the purview of this particular blog post—and as a substantial importer of salmon, we strive to continue to bring you responsibly and sustainably sourced Atlantic salmon.

North Road provides huge (we’re talking five-pound filets!) , beautifully marbled salmon sourced from sustainable farms off the coasts of Norway and Scotland, and within the Faroe Islands. The smoked product is melt-in-your-mouth tender and has taken especially well to our brown sugar & salt cure, resulting in some of the best smoked salmon I’ve had the pleasure of eating, even by our stringent standards—especially with dill seasoning.

Currently, we’re only smoking it in small batches and selling it in our deli, alongside our other smoked salmon options. Next time you stop in the deli, ask for a sample and see for yourself, or just buy a big ol’ slab and show all your friends and family.

Thanks for tuning in!

NEXT WEEK ON 5 THINGS™: More about mail order season, a follow-up on Sandwich Lab, an in-depth look at our new enormous standing mixer (described to me as “something out of War of the Worlds”), and more!

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5 Things: November 1st, 2019

Diet season is over. Between the leftover Halloween candy all but the most popular houses are holding onto, and the numerous impending holiday feasts you’ll attend, there’s going to be a lot to eat about these next few months. If you live in the cold North like we do, you can choose to view it as a matter of pragmatism: adding an extra layer of insulation to survive the harsh Winter.

Clearly food is on my mind, so it is convenient that I write for a deli’s blog. Today, I’ll tell you about some new food (and beverage) items at the Smokehaus, and if I run out of new foods to talk about, I’ll just wing it the rest of the way.

One more reminder, before we get into the juicy selection of Things™ that await: We’re in the midst of our MN Early Bird mail order sale:

Order now for the holidays and enjoy 15% off any order heading to Minnesota! Smoked turkey, ham, porketta, salmon, and more.

Enter code earlybird19 at checkout and specify when you would like your order to arrive in the order notes. You can use this code on as many individual transactions as you see fit.

This offer is effective through November 14th, 2019. Some boring restrictions may apply.

Learn more about the MN Early Bird sale.

A new beer joins the roster.

Since we began carrying beer, wine, cider, and hard seltzer earlier this year, Fulton’s Lonely Blonde has been a customer favorite. But seasons change, and beer menus do too, so once we run out o our stock of Lonely Blonde*, we’ll begin serving Fulton’s Standard Lager, a very sessionable all-malt lager that clocks in at a respectable 4.5% abv and is a perfect fit for the colder part of the year.

Smoked Molasses Cookies.

The newest addition to our lineup of baked goods is a hot topic in this increasingly colder season. Patricia has been talking about smoked molasses cookies since she started working at our deli, and the dream has finally come true. Made with a 50/50 blend of haus-smoked and unsmoked butter, and the perfect amount of haus-smoked molasses, these cookies are a great follow-up to any of our sandwiches, but to me they sound (err…taste?) like a great follow-up to a straightforward sandwich, like the Cold Turkey or Gorilla. They will be regularly available for $2 in the deli, on their own or in a Box Lunch.

Thanksgiving Dinner Pasties.

On Wednesday, I caught Patricia in the middle of baking off a huge tray of bread cubes. When I asked why prep had her making croutons, she gave me the best news I’d received all week, which you can likely guess from the preceding emboldened text: these bread cubes will become stuffing. That stuffing will be combined with Smoked Turkey Breast, gravy, craisins, and root vegetables to form ~*THANKSGIVING DINNER PASTIES*~

Be the first* to know when they’re available. Keep your eyes on our social media pages.

Grab Thanksgiving Dinner by the crust and enjoy!

*After Patricia, whomever is working with Patricia, and whomever is available to post the news to our social media feed.

Our All-Staff Meeting is this Sunday at 6pm, and Sandwich Lab is just around the corner.

This seems like it should be two Things™, but it’s happening as one. On Sunday, November 3rd, we’ll be closing our doors at 5 p.m.—just a little bit earlier than usual—for an All-Staff Meeting. Please forgive us in advance if you were planning on stopping into our deli between 5 and 6 p.m. on your way out of town. (Perhaps you could just skip town an hour earlier to beat our closing time. It’s cold and snowing here now—there’s nothing for you anymore.)

And just a few short weeks after, many of us Smokehausers will meet for our annual Sandwich Lab.

Sandwich Lab is an event that emerged a few years back to calibrate our evolving/rotating cast of sandwich makers, to ensure that we’re making sandwiches consistently, and of the utmost quality. The Summer rush is not the ideal scenario in which to learn the subtle art of NWS sandwich-making, and yet that is when so many among us must cut their teeth.

Sandwich Lab also offers us an opportunity to share our favorite personal sandwiches, to have them graded and analyzed (and ideally enjoyed). Last year’s Sandwich Lab featured so many good candidates that we released them as monthly specials, beginning with the Breakfast Club, and ending with the G.O.A.T., which saw its last official day on the menu yesterday.

Who knows what will happen this year(?), but however it goes, it always ends up being fun.

ACTUAL SANDWICH LAB FOOTAGE

ALL-DAY SLIDERS!

In conjunction with our new-and-improved Happy Hour, we’ve added Smokehaus Sliders to the menu. Monday through Friday 4 p.m. to 7 p.m., 16oz cans of Pabst Blue Ribbon and Hamm’s are $2, and all other craft brews are $1-off.

The sliders feature half-portions of your favorite NWS meats, and butter, on a cute little slider bun, and are available for $3 (or two for $5). HOWEVER, if you can’t make it in between 4 p.m. and 7 p.m., you can still get sliders all day at the low, low cost of $3 for one/$6 for two.

They’re the perfect size for kids of all ages, and those who want to try a variety of our products without breaking belt loops or billfolds.


Thanks for stopping by 5 Things™. We at the Smokehaus hope you have a good rest of your day and stay hydrated. We love you forever.