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5 Things: Leap Day Eve 2020

Welcome back, friends and foes alike, to our weekly dish. Due to some time mismanagement, this week’s 5 Things™ will be an exercise in speed-blogging, and is brought to you by fish oil capsules, two bags of this tea, and Patricia’s Chocolate Chip Cookies.

You certainly have a busy Friday ahead of you, whether it’s a day at work, a promise you’ve made, or just 100% doing you, so without further ado, here’s the goods.

We’re hiring again.

A few folks moved to Seattle, a handful of us have enjoyed vacations, and the weekends (plus select weekdays) have been busier than anticipated, and as such, we’ve come to find some spots that need filling in our fairly barebones operation.

If you’re looking for part time deli or dishing work (12-20 hours to week, which will grow into more hours closer to Summer) at the coolest spot in Duluth, shoot Greg (our H.R. guy) a résumé at greg@nwsmokehaus.com or drop one off in the deli. We’re especially looking for weekend availability at this time.

Benefits include competitive wages with annual raises, a free meal with every shift*, a sweet employee discount, cool coworkers, lots of snacks (y’know how I’m always talking about the fun new food I get to eat—this blog barely scratches the surface), and much more that doesn’t fit into my speed-writing regimen.

*Easily one of the best parts of working for this company, as you may come to discover.

The All Things Traditional sale is coming to a close.

Tomorrow (2/29/20) is the final day of our 10% off mail order sale on any item featuring Traditional Smoked Atlantic Salmon.

The discount is applied to your pre-shipping cart, and is not tied to orders shipped during the sale dates. Plan ahead for your Trad-loving friend’s birthday, or a holiday of your choice, and save money by placing your order before midnight on Saturday.

Cajun Finn shirts are going on sale!

For the entirety of March, our Cajun Finn t-shirts are $15! That’s $5 off! Best purchased in multiples, so you and the squad can match, these shirts (and all of our merchandise) get you a lifetime 10%-off when you shop in our deli while wearing them.

You read that correctly—stroll into our deli carrying an NWS tote, wearing a hat or T-shirt, and get 10%-off at the register. Forever. Word of mouth advertising (and the odd television spot, and magazine feature) built our deli into what it is, so consider it a token of our gratitude for your marketing help.

A handful of designs that live right by my “desk”

New merchandise is in development.

This coming Monday, the marketing team and any staff who have ideas, are meeting to design and pitch the next wave of Smokehaus swag. From what I’ve heard, people have already put in a bunch of work on their designs and ideas, and within the next few months, we’ll be seeing some awesome new merch in the deli. That’s in addition to an awesome piece of Duluth Pack-made Smokehaus gear that we’ll be introducing to the world right before Summer.

New and exciting ways to snatch that 10%-off discount are forthcoming.

What type of NWS apparel have you always wanted? Let us know in the comments.

New meat snacks are also forthcoming!

Yesterday, I had the pleasure of sampling a tester batch of Maple Bacon Jerky and Hot Dogs (I don’t know how we’re branding them yet, so I just capitalized the first letters).

For now, I will just say that both of those meat snacks were already quite tasty—even in these early stages—so I can’t wait for the rest of you carnivores to try them.

Keep your eyes on our social media platforms and we’ll let you know the day they appear in the deli.


Speaking of the deli, I’m just about due for an opening shift there. Enjoy the photos that Zac adds to this blog, and have a pleasant rest of your day.

We love you forever.

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5 Things: All Things Traditional

All of February, we’re running a 10%-off mail order sale on all Smoked Traditional Atlantic Salmon products, including A Hygge Box.

Instead of regaling the release of four new sandwiches, and the return of two sandwiches, or blathering about the ongoing emptying of our office, we’ll let this week be a self-guided tour. Follow the links to explore the world of Smoked Traditional Atlantic Salmon—an item that consistently hangs at the top of our bestsellers list.


In other news: Yesterday, your friendly neighborhood blogger had his first bite of The Pack Lunch—the premier sandwich of our upcoming collaborative relationship with our own friendly neighbors at Duluth Pack—and it is really good! Haus rye, with horseradish mayo, a quarter-pound of Corned Bison, cornichon pickles, red onion, maple syrup, and lettuce comprise this perfect trailside sandwich, which will be launched alongside an awesome new Duluth Pack-designed Smokehaus tote bag. Expect a launch date sometime shortly after the ides of March.

In similar fashion, an as-of-yet unnamed smoked fish sandwich will be arriving around the same time. A lovely supporter of the Boundary Waters won the naming rights in the Friends of the Boundary Waters auction last year. We can’t wait to see what sort of name they come up with!

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5 Things: January 24th, 2020

It’s my favorite time of year to be at work. I’m happy to see the business battling sales records all Summer long, and there is a certain excitement that comes with the furious tide of December mail order days, but I prefer taking life a bit slower.

The post-holidays Winter to early Spring segment of the year is the time when we try new things, be they grab & go items, like cookies, pasta salads, and condiments, or new smoked meat and fish products for our deli cases. Right now, our fish, meat, and grab & go cases are fully-stocked with goodies.

It’s also the time for larger projects, and planning for the aforementioned projects: A break from the routine, and, of course, time for a few more breaths between each movement.

Here’s a few things that happened this week.

Megan cleaned and organized the deep freeze.

No one asked, “Hey, Megan—would you like to clean the deep freeze?” In fact, it was Megan who asked, “Hey, is it cool if I clean the deep freeze?”

Four hours later, it went from a chaotic state—which, for my anxiety’s sake, I don’t have a photo of—to this nice, organized area in which I will still always irrationally fear becoming trapped.

This is much better.

Thank you, Megan!

Work began on our new office.

The plan is to knock down a few walls in our current third floor office, so we can fit another large walk-in cooler in our collective space, leaving only enough room for the mail order office and workstations.

Meanwhile, Rosewater Music has moved their operation to a new location, and we’re taking over that space—conveniently also on the third floor of the DeWitt-Seitz building—to accommodate our creative team, managers, and anyone else who would be displaced.

More details and photos will be coming in the next handful of weeks.

We finally have jerky.

This business may be in its third decade of life, but we haven’t run out of ideas yet.

Jerky is an often-requested item at our deli, and with the success of other take & eat items like our host of snack sticks, and Patricia’s various baked goods, Eric decided it was time to give the people what they wanted.

We’re currently offering three varieties of Smoked Jerky—Umami Tsunami Bison Jerky, Maple Bourbon Bison Jerky, and Sockeye Salmon Jerky—with plans of new varieties to come.

Learn more about our Smoked Jerky here.

Soba Noodle Salad.

Patricia came up with this delicious new use for our Teriyaki Smoked Tofu, which is now available out of our deli meat case for $8.50/lb.

I could say some more about it, or you could just read the list of ingredients:

The savvy cook will know what to do with this list better than I, but if you’d like to skip all the steps of smoking tofu, preparing the noodles, chopping and grating the ingredients, and more, just stop in and try it.

Patricia is working on a few other pasta salads at the moment, and always up to something new in the bakery. We’ll do our best to inform you as each of these new offerings occurs.

Sandwich Lab Specials return!

This is the preview to the preview: Next week we’ll be announcing the FOUR NEW SANDWICHES coming to our menu from the November 2019 Sandwich Lab.

And two sandwiches from last year’s cycle of monthlong Sandwich Lab Specials join the permanent menu: The Wagner and The Sebu-Chan. Each selected based on their successful sales numbers, as well as their popularity amongst our staff, who voted these the top two.

On top of all that, come March, we’ll be offering two new sandwiches: an as-of-yet unnamed smoked fish sandwich in development, and The Pack Lunch, our sandwich collaboration with our friendly neighbors at Duluth Pack.

2020 is going to be a big year for new options at the Smokehaus.


After all that I’ve said about this being a slow time of year, the news broke to me this morning that there will be two hockey tournaments in town this weekend, so gear up for a busy handful of days in Canal Park.

See you next week, with a bunch of new Product Features, and at least five more Things™.

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5 Things In The 2020 Hygge Gift Box

We could all use a bit more hygge in our lives. Hygge is a useful, if tricky to translate, Danish term describing “a quality of coziness and comfortable conviviality that engenders a feeling of contentment or well-being,” and it’s the central principle guiding our midwinter gift box.

At NWS, we believe that feeling of contentment and well-being can be found by reveling in the good things that surround us in our Northern home. We also believe that, in this workaday world, sometimes embracing hygge requires a little inspiration—just the gentlest push. That’s why we’ve curated this year’s box of local goodness aimed at providing you and your loved ones with the means for a cozy evening in.

This weeks 5 Things will take a closer look at exactly what makes up the 2020 edition of the Hygge Gift Box!

NWS Traditional Smoked Atlantic Salmon

Our Traditional Smoked Atlantic Salmon is buttery, sweet, and smoky. To many in our loyal customer-base, this smoked salmon is the taste of Northern Waters Smokehaus, and they’ll make a pit-stop in Duluth on their way North (or South) just to procure a piece. The centerpiece of every Hygge Gift Box is a half-pound slab of this delicious smoked fish.

Local Midwestern Cheese

Cheese is literally calming—it’s been scientifically proven! Beyond that, cheese just tastes good. We choose our cheeses with love and care, and you’ll feel it. Each Hygge Gift Box comes with a selection of one of our favorite regional cheeses, just like we sell in our deli.

Snooty Fox Tea

Nothing evokes “comfortable conviviality and … well-being” quite like tea. Local tea artisans Snooty Fox Tea Shop have provided us with an assortment of their most calming and convivial tea blends. Each Hygge Gift Box contains seven sachets of Gold Spice Rooibos, Boreal Forest Herbal Blend, or Sauna Steamer Black Blend. Enjoy life like you enjoy tea—sip by sip.

Epicurean Cutting Board

Epicurean produces top-quality cutting boards and kitchenware right out of our neck-of-the-woods. Our friends at the Epicurean Factory Outlet in Superior, WI provided the perfect utility tool for your curated hygge experience: A compact walnut woodgrain cutting board. This beautifully-crafted walnut board is the perfect size for a mini charcuterie platter featuring your smoked salmon and local cheese, and it will ingratiate itself as a favorite piece of kitchenware.

Blue Heron Trading Co. Dish Towel

For the final contribution from our local friends, we just walked down the hall to the Blue Heron Trading Company. This beloved kitchen store is not just our #1 source for replacement vegetable peelers and fantastic $1 cups of coffee, but also provided the final touch to your hygge experience—a hand towel! Whether you use it as a table-cover under your charcuterie platter, use it for clean-up, or both, this Blue Heron-branded towel will serve you well for years to come.

(Bonus Thing: Raincoast Crisps from Patricia’s Pantry)

A bonus for purposes of this blog’s allocated number of Things™, our resident baker savant Patricia has crafted these wonderful crackers especially for the Hygge Gift Box. Blending nuts, seeds, and dehydrated fruits with herbs and just a touch of brown sugar, the Raincoast Crisps are the ideal compliment to the included smoked salmon, cheese, and tea, and, with their nutritious ingredients-list, are virtually guilt-free snacking.


The Hygge Gift Box is now available exclusively online! Each box is tastefully assembled per order.

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5 Things About NWS Mail Order in 2019

The Holiday Mail Order season at Northern Waters Smokehaus has officially come to a close! Writing this summary post, it seems like barely a heartbeat has passed, but to the dedicated seasonal and All-Season staff working long hours—the M.O. workdays often extended from as early as 5 a.m. to as late as midnight, divided between a few shifts of amorphous length—it must feel like the conclusion to an epic journey.

Much has changed for us in the previous year of the department. In the late Spring, Andy took over as mail order director. In the Summer and Fall months, we designated cut-off days for the various holiday shipping schedules, solidified communication channels between the mail order department and the production team (aka the smokehouse), re-assessed our shipping rates and carriers to accurately reflect the material cost of shipping throughout the nation, and, for basically the first time in the department’s history, are now not losing money on the cost of shipping.

All of these changes have helped our small-scale operation provide exquisite smoked fish, meats, and other treats to an enormous amount of people this season, and to do so in a profitable manner: huge news for any small business!

This week, we’ll look at a few data points—I’d guess about five—that might provide some insight into the season and what it entails.

Ten (plus one) people.

Andy, six other year-round NWS employees, three seasonal laborers, and former M.O. director, Annemarie—also former author of this blog—taking care of outreach for corporate orders remotely: That’s the size of the crew who spent the last month and some change packaging and shipping out several literal tons of product to as close as Southern Minnesota and as far as Hawaii.

One month, one week.

That’s the length of the “season” as we measured it this year. Mail order happens, to varying degrees, year round at NWS, but for the sake of this blog post (and our own internal reckoning), the holiday shipping season began on November 11th and ended on December 18th, with the cutoff for orders shipped in 2019 on December 16th.

One thousand seven hundred sixty three.

That is how many individual boxes were shipped during the official season. 1,576 orders taken in-store, over the phone, or online, with an additional 187 through Goldbelly. Though it is never quite so cut-and-dried, that works out to just under 180 boxes per mail order staff member during this short stint.

A look at the most popular items.

While researching this tidbit, or, more accurately, asking Flo to help me uncover these statistics, the initial report was mistakenly only for the final week of the season. Upon second inspection, with proper dates in-place, we got a nearly identical list. Since I’ve mentioned both of them, I’ll provide both. Here’s the top sellers for the final week of 2019 mail order, followed by the top sellers the whole season:

And overall:

Clearly, our smoked fish is the overall winner of the season, which is not a huge surprise, given how popular it, and fish sandwiches, are in our deli.

Peak dates.

I’ll spare you the very boring-looking graph, but five days stood out (with steep peaks) for orders placed—a perfect number for the overarching theme of this blog. The significance of these dates may be partially arbitrary, but I’ll try to wager a guess as to why each day was so successful. What follows is a blend of fact and intuition:

  • 11/18 – This date reeks to me of “final day to place orders that will arrive before Thanksgiving” territory.
  • 11/29 – This was Black Friday, right? All of the calendars in the room are flipped to December, so I cannot be bothered to verify this claim.
  • 12/2 – Cyber Monday, also known ’round these parts as Pigs in Space, a day when many folks are compelled by deals to shop online. Our particular variety of deal is free (or reduced) shipping on orders between $150 and $350 placed on this day.
  • 12/9 – I have barely the slightest clue as to the significance of this date. Shot in the dark: Folks want their food available for the holidays, early enough that there is no concern about it arriving on time, but not so early as to be on its last legs of freshness when served.
  • 12/15 – The penultimate day to place orders for shipping in 2019.

Sincerest thanks for reading this week, and for whatever part you may have played in our Holiday Mail Order Season! Shipping resumes January 6th, 2020!

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5 Things: December 13th, 2019

It’s the final Friday the 13th of the decade!

Welcome back to 5 Things™. This week we have a very important announcement: December 16th-18th are the final days of mail order shipping until next year. January 6th, to be precise, is when mail order shipping resumes. The last day to place an order to be shipped is Tuesday, the 17th.

This isn’t a good photo, but I hope it is useful.

Between writing a company newsletter and continuing to work on the cookbook, I’ve become a bit exhausted of words this week. The rest of this week’s Things™ will be mostly photographs. If there are words describing them, it is because I couldn’t help myself.

Duluth Winter Village.

Participating in the Duluth Winter Village at Glensheen is always a joy.

Photos by Sharon McMahon of Three Irish Girls Photography

Flo is a beacon of goodness in this world.
Everybody’s looking warm as heck out here.

One Window: Two Views.

I got to work at my favorite desk this week. Here’s the view right up against the glass.

And from a few feet back.

Art by Leif and his daughter.

Deli Life: Cheesy.

Our deli is stocked to the brim with amazing cheeses, like this trio from Jasper Hill Farms. I eagerly await the next shipment, since setting out a sample of the newly-arrived cheeses for employees to sample is common practice at the Smokehaus.

Carrot Cake Cookies are back!

In case you hadn’t noticed in that last photo—I get it: I’m not a great photographer and there’s a lot of glare/reflection—Patricia’s amazing cookie sandwiches are back in-stock.


Thanks for stopping by 5 Things™! See you next week!

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5 Things: November 15th, 2019

Mail Order season is suddenly upon us. The third-floor DeWitt-Seitz office is already primed for near-optimal success is preparing hundreds of skillfully packed boxes. You know what? This is my first Thing™ this week. Let’s play it again.

Mail Order season is suddenly upon us.

The third-floor DeWitt-Seitz office is already primed for near-optimal success is preparing hundreds of skillfully packed boxes. Any surface that could possibly be repurposed as a work surface is or soon will be.

Storage space is at an all-time premium—we’ve even rented spaces in Proctor, MN and Superior, WI to keep from overburdening our DeWitt-Seitz location.

We’ve brought in seasonal reinforcements, who will be training in on Sunday the 17th, and making our Mail Order Director, Andy’s life way less stressful. It’s a whole thing.

We’ve updated our shipping policies and providers so that we’ll hopefully be turning a profit (albeit small) on each package shipped, rather than losing a little bit of money on each. For our small, family-owned, community-oriented business, this is great news.

We met with our publisher.

On Tuesday, a cohort of those of us involved in producing the first Northern Waters Smokehaus cookbook took a field trip to the University of Minnesota Press‘s office in Minneapolis. We’re honored and excited to be working with the press, and the feeling seems to be mutual. Icing on the cake: the building in which they’re located has very comfortable conference room chairs.

In the wake of that meeting, we’ve developed a plan to methodically comb through the rest of the recipe testing, while polishing the text into something worthy of telling the story of NWS, DeWitt-Seitz Marketplace, and our beloved City and Lake.

While the cookbook itself won’t be hitting shelves any time soon, it’s been 20+ years coming at this point, and it will be a great accomplishment to kick off the next two decades of NWS.

Rush Creek Reserve has returned.

For the uninitiated: RCR is Uplands Cheese Company’s (Dodgeville, WI) Autumn-exclusive, washed rind, raw cow’s milk cheese made with the rich and silky milk that emerges when the cows’ diets shift from Summer pastures to Fall and Winter hay.

The extremely seasonal, small batch cheese is sold in 12oz wheels ($35/wheel) that are intended to be served at room temperature in a single serving. (No worries if you and yours can’t manage that: Just re-package it in its breathable wrap and tuck it in the coldest part of the fridge.)

Maker Andy Hatch has described the cheese as a “savory custard, [which] exudes a very soft, delicate texture with a savory, rich finish likened to cured meat.”

Each wheel of the cheese is hand-wrapped with spruce bark, then aged 60 days before it is shipped off to distributors. For more information on serving—beyond the obvious: serve it on a fine cracker alongside a sparkling or dry white wine—chat with our deli staff.

You don’t want to miss out on this exceptional cheese, and the rest of the delicious offerings—including my personal favorite, the Shepherd’s Way Sogn Tomme—in our grab’n’go case, this holiday season.

The 127th Annual Sandwich Lab is this Sunday night!

On Sunday night at 7 p.m., the best of the best will be assembling to brush up our sandwich-making skills, pitch new sandwich ideas, and just generally have a good time.

Unlike our most recent Sunday night meeting, we’ll be open full business hours (all the way to 6pm) on Sunday. I didn’t realize that there had been so many until we received this official notice from our HR director, Greg:

We’ve smoked a few batches of North Road salmon.

The global salmon market is currently in flux—with causes and effects that extend outside of the purview of this particular blog post—and as a substantial importer of salmon, we strive to continue to bring you responsibly and sustainably sourced Atlantic salmon.

North Road provides huge (we’re talking five-pound filets!) , beautifully marbled salmon sourced from sustainable farms off the coasts of Norway and Scotland, and within the Faroe Islands. The smoked product is melt-in-your-mouth tender and has taken especially well to our brown sugar & salt cure, resulting in some of the best smoked salmon I’ve had the pleasure of eating, even by our stringent standards—especially with dill seasoning.

Currently, we’re only smoking it in small batches and selling it in our deli, alongside our other smoked salmon options. Next time you stop in the deli, ask for a sample and see for yourself, or just buy a big ol’ slab and show all your friends and family.

Thanks for tuning in!

NEXT WEEK ON 5 THINGS™: More about mail order season, a follow-up on Sandwich Lab, an in-depth look at our new enormous standing mixer (described to me as “something out of War of the Worlds”), and more!

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5 Things: November 1st, 2019

Diet season is over. Between the leftover Halloween candy all but the most popular houses are holding onto, and the numerous impending holiday feasts you’ll attend, there’s going to be a lot to eat about these next few months. If you live in the cold North like we do, you can choose to view it as a matter of pragmatism: adding an extra layer of insulation to survive the harsh Winter.

Clearly food is on my mind, so it is convenient that I write for a deli’s blog. Today, I’ll tell you about some new food (and beverage) items at the Smokehaus, and if I run out of new foods to talk about, I’ll just wing it the rest of the way.

One more reminder, before we get into the juicy selection of Things™ that await: We’re in the midst of our MN Early Bird mail order sale:

Order now for the holidays and enjoy 15% off any order heading to Minnesota! Smoked turkey, ham, porketta, salmon, and more.

Enter code earlybird19 at checkout and specify when you would like your order to arrive in the order notes. You can use this code on as many individual transactions as you see fit.

This offer is effective through November 14th, 2019. Some boring restrictions may apply.

Learn more about the MN Early Bird sale.

A new beer joins the roster.

Since we began carrying beer, wine, cider, and hard seltzer earlier this year, Fulton’s Lonely Blonde has been a customer favorite. But seasons change, and beer menus do too, so once we run out o our stock of Lonely Blonde*, we’ll begin serving Fulton’s Standard Lager, a very sessionable all-malt lager that clocks in at a respectable 4.5% abv and is a perfect fit for the colder part of the year.

Smoked Molasses Cookies.

The newest addition to our lineup of baked goods is a hot topic in this increasingly colder season. Patricia has been talking about smoked molasses cookies since she started working at our deli, and the dream has finally come true. Made with a 50/50 blend of haus-smoked and unsmoked butter, and the perfect amount of haus-smoked molasses, these cookies are a great follow-up to any of our sandwiches, but to me they sound (err…taste?) like a great follow-up to a straightforward sandwich, like the Cold Turkey or Gorilla. They will be regularly available for $2 in the deli, on their own or in a Box Lunch.

Thanksgiving Dinner Pasties.

On Wednesday, I caught Patricia in the middle of baking off a huge tray of bread cubes. When I asked why prep had her making croutons, she gave me the best news I’d received all week, which you can likely guess from the preceding emboldened text: these bread cubes will become stuffing. That stuffing will be combined with Smoked Turkey Breast, gravy, craisins, and root vegetables to form ~*THANKSGIVING DINNER PASTIES*~

Be the first* to know when they’re available. Keep your eyes on our social media pages.

Grab Thanksgiving Dinner by the crust and enjoy!

*After Patricia, whomever is working with Patricia, and whomever is available to post the news to our social media feed.

Our All-Staff Meeting is this Sunday at 6pm, and Sandwich Lab is just around the corner.

This seems like it should be two Things™, but it’s happening as one. On Sunday, November 3rd, we’ll be closing our doors at 5 p.m.—just a little bit earlier than usual—for an All-Staff Meeting. Please forgive us in advance if you were planning on stopping into our deli between 5 and 6 p.m. on your way out of town. (Perhaps you could just skip town an hour earlier to beat our closing time. It’s cold and snowing here now—there’s nothing for you anymore.)

And just a few short weeks after, many of us Smokehausers will meet for our annual Sandwich Lab.

Sandwich Lab is an event that emerged a few years back to calibrate our evolving/rotating cast of sandwich makers, to ensure that we’re making sandwiches consistently, and of the utmost quality. The Summer rush is not the ideal scenario in which to learn the subtle art of NWS sandwich-making, and yet that is when so many among us must cut their teeth.

Sandwich Lab also offers us an opportunity to share our favorite personal sandwiches, to have them graded and analyzed (and ideally enjoyed). Last year’s Sandwich Lab featured so many good candidates that we released them as monthly specials, beginning with the Breakfast Club, and ending with the G.O.A.T., which saw its last official day on the menu yesterday.

Who knows what will happen this year(?), but however it goes, it always ends up being fun.

ACTUAL SANDWICH LAB FOOTAGE

ALL-DAY SLIDERS!

In conjunction with our new-and-improved Happy Hour, we’ve added Smokehaus Sliders to the menu. Monday through Friday 4 p.m. to 7 p.m., 16oz cans of Pabst Blue Ribbon and Hamm’s are $2, and all other craft brews are $1-off.

The sliders feature half-portions of your favorite NWS meats, and butter, on a cute little slider bun, and are available for $3 (or two for $5). HOWEVER, if you can’t make it in between 4 p.m. and 7 p.m., you can still get sliders all day at the low, low cost of $3 for one/$6 for two.

They’re the perfect size for kids of all ages, and those who want to try a variety of our products without breaking belt loops or billfolds.


Thanks for stopping by 5 Things™. We at the Smokehaus hope you have a good rest of your day and stay hydrated. We love you forever.

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5 Things: October 25th, 2019

October has, thus far, been a whirlwind of activity in Duluth and the DeWitt-Seitz Marketplace. The first three weeks of the month held several conventions and conferences—including the Catalyst Content Festival and Duluth’s first-ever cosplay/comic-convention, DuluCon—which brought new and enthusiastic crowds of out-of-towners to our deli each week.

This week we got our reprieve. The lunch rushes were slower, and there was an abundance of time to deep clean the deli.

A cookbook photo shoot.

Smoked fish was on the menu at this shoot, which included smoked salmon and whitefish, green curry lake trout, lake trout chowder, king salmon candy confit, several smoked fish spreads, and more, beautifully plated on colorful kids plates.

You may already be familiar with our photographic style through our various social media platforms, our blog, and our catalog, but we still have a few tricks up our sleeves, and we’re excited for you to see them.

Who’d have guessed(?)—inclement weather.

Goodbye, Lakewalk

It’s roughly that time of year, when Canal Park, and furthermore the DeWitt-Seitz Marketplace, locks horns once again with the Big Lake. Canal Park all but closed down, any attempts to repair the destroyed Lakewalk were undone, and a handful of our staff, alongside the ever hardworking Oneida crew, fought the ceaseless tide in our basement with brooms and squeegies.

After last year’s flooding, we took a long, hard look at our drainage systems, and last year’s long, hard look paid off, as the drains in our kitchen put in work as well. One day, Nature will reclaim it all, but until then, we’re grateful for the folks in the trenches.

The Early Bird Sale began on our website.

October 24th through November 14th, you’ll receive 15% off every cart before shipping costs are applied. Yes, that is 15% off of virtually everything we sell online, all for the low, low cost of typing earlybird19 into the coupon code box. The offer cannot be combined with other coupons, but the code is reusable for the duration of the sale.

Patricia made smoked molasses cookies!

Since she began working with us, Patricia has been talking about making smoked molasses cookies, and it has finally come to fruition. After one very controversial batch, which some deemed delicious, and others far too smoky—it broke your blogger’s heart to criticize Patricia’s work for the first time—she has locked in that perfect balance of rich sweetness and smokiness in her latest batch. They’re available in our deli for $2 per cookie, and are an option for your box lunches.

When she’s not hard at work supplying all of our cookies—chocolate chip, ginger, coconut macaroons, carrot cake & cream cheese sandwiches, and now smoked molasses—Patricia still knocks out just shy of a dozen pasties each week, toasty cheddar crackers, and the occasional experiment. What a gem!

We held it down at Duluth Pack’s Ladies Night.

Flo prepared a grip of All-Season fillet platters for the 6th Annual Ladies Night event, and Jacob covered the event, which featured Wild State Cider, a raffle, and plenty of interaction with locals who had somehow never known our deli was right next door. All-in-all, Jacob deemed it one heck of a party and a success for our business.

In conclusion if you have been holding out on a trip to NWS because of the long lines and chaos, there’s no time like the present to stop in. Things should be calm until mid-November, when the holiday fun starts. This is also the last weekend to try the G.O.A.T., our first smoked andouille sandwich, and final 2019 Sandwich Lab special, which leaves our menu November 1st.

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5 Ways NWS Can Help You Win the Holidays

First of all, welcome back to 5 Things™, returning on an atypical day after an atypical absence. We’re right on the cusp of my favorite holiday, Halloween, so I’m feeling festive. This week’s edition is a special one, focused on our upcoming holiday mail order season, and the many ways in which Northern Waters Smokehaus can help you “win” the holidays.

It’s an audacious claim to make, but I’m somewhat certain that by the end of this article, you’ll have a clear advantage over your holiday competition. No longer will your guests be “saving room” for more exciting meals to come, leaving you with an abundance of leftovers to deal with in the following weeks, and if they do, hey, you’ve got Smokehaus leftovers.

Here we go, in no particular order:

1. Roast a whole hunk of meat.

We’ve got options: our smoked Berkshire ham, smoke-roasted porketta, maple-sage smoked Ferndale Market turkey breast, and smoked pastrami are all guaranteed to launch your guests’ taste buds right into the stratosphere, and preparation is simple enough: braise alongside some choice seasonal vegetables, allow to cool, carve to perfection, profit.

Here’s a handful of ideas to get the brain moving:

While corned beef and bison are not currently available via mail order, our pastrami would make a great substitution in this recipe.

2. Catch “The Worm” with our Early Bird sale.

Oof. That’s a gross one, but, low-hanging fruit that it was, I had to go for it. Would it have been better if I’d said, “The Proverbial Worm?” Perhaps.

More about our actual Early Bird sale follows:

October 24th through November 14th, you can take 15% off your cart when ordering online, by entering the coupon code earlybird19 before checkout.

15% off everything is nothing at which to shake a stick, unless you’re shaking that stick with joy. Here are the sales’s details:

  • You can use the code on as many transactions as you like, within the timeframe of the sale.
  • The 15% discount applies on everything except items already affected by another sale, and is applied before shipping costs.
  • The discount cannot be combined with other coupons.
  • As long as you finalize the transaction within the sale’s timeframe, you can have your items shipped whenever you like. Perfect for planning your holidays ahead of schedule.

3. Read some of our previous blog posts about NWS and the holidays.

While I’ve got some great ideas for improving the proverbial wheel, now isn’t the time to re-invent it.

Here’s a handful of links to previous years’ writings about NWS Mail Order and the holiday season.

4. Memorize these cutoff dates (or bookmark this page).

For those who prefer to wait until the last minute, whether it’s waiting for that holiday bonus to clear, or simply living on the edge, these are the hard-and-fast cutoff dates you ought to remember:

Tuesday, November 19th – Last day to order to receive before Thanksgiving. Wednesday, November 20th for Minnesota
residential shipping addresses.

Tuesday, December 17th – Last day to order to receive before Christmas. Wednesday, December 18th for Minnesota
residential shipping addresses.
Wednesday, December 18th – Last Day of Shipping before Christmas AND New Year’s Eve


Tuesday, December 24th through Sunday, January 5th 2020 – NO SHIPPING! Mail Order Office closed for the holidays.
Monday, January 6th 2020 – Normal shipping schedule resumes.

Keep these dates in mind and you’ll have your favorite NWS goodies on hand, on time

5. Don’t forget about these upcoming holiday deals:

Pigs in Space is our special Cyber Monday deal. From 12 a.m. to 11:59 p.m. (00:00:01 – 23:59:59) on Monday, December 2nd, Minnesota and Midwest orders will have free shipping, and continental shipping will be half-price.

Holiday Gift Card Frenzy is the working title I’m giving to our annual gift card sale. For every $100 of gift cards purchased—whether $10×10, $20×5, $50×2, $100×1, or some combination of the like—you’ll receive a bonus $20 gift card, and there’s no known limit on how many bonus gift cards you can accumulate. 20% back for yourself, or to spread the gifting a little further, is pretty great. Offer available in-store only (whether you wait in line, or order in-advance for pickup), online gift cards do not apply.

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